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Let’s face it: bankruptcy sucks! But individuals that have recently gone through or filed for bankruptcy now have a clean slate and are looking to make a fresh start. With their re-established lines of credit, they are eager and willing to make major purchases for items such as automobiles, furniture, electronics, home improvements, and many more.
Our new bankruptcy database is composed of the freshest data collected each day directly from courthouses nationwide. With over 8.5 million records a year, these new bankruptcy filers are ready to spend!
New bankruptcy filers are AWESOME auto prospects! Now free from the burden of debt, these new bankruptcy filers can finally upgrade their old beat up car, or qualify to purchase a new car with their relieved credit score! What's more, is that recent bankruptcy filers continue to be responsive months after discharge. That's why reaching new bankruptcy filers can be crucial to your direct marketing efforts.
- 71% of bankruptcy filers lose their vehicles in the bankruptcy process.
- 36% will buy a vehicle within 30 days after discharge.
- 25% will buy a vehicle in the first 6 months after discharge.
- 10% will buy a vehicle in the first 12 months after discharge.
Source: DMA Survey of bankruptcy filers, 2008
Sourced through bankruptcy filings from all three major credit bureaus (Experian, Equifax, and TransUnion), this database is further enhanced using our Consumer Masterfile. This allows us to append a variety of demographic selections to our new bankruptcy database, including:
- Age
- Amount of each loan
- Bankcard Utilization Rate
- Bankruptcy Type (Ch. 7, 11, 12, & 13)
- Dwelling type
- Ethnicity of buyer
- Filing date
- Gender of buyer
- Geography (state, county, city, zip, carrier route, radius)
- Home loan date
- Hotline (last 30 days)
- Homeowner vs. renter
- Income
- ITA Conversion
- Individual / Joint filing
- Length of Residence
- Loan to Value Ratio (0-99)
- New home vs. previously owned home
- Number of loans
- Phone line activation date
- Presence of children
- Presence of swimming pool
- Property type
- Purchase date range
- Release date
- Phone numbers (pre-scrubbed off the national Do Not Call
list).
- Total bank revloving balance
- New auto trades
- Open auto loans
- ...AND MANY MORE!
But reaching new bankruptcy filers is only half the battle. You have to reach them first, before your competition does, in order to ensure repeat business and true customer loyalty. That’s why we offer your several ways of reaching this high value audience:
- Postal Addresses - just 10 cents per record
- Phone Numbers - + 2 cents per record
- Email Addresses - + 10 cents per record (includes e-mail transmission services and response analytics report detailing open rates, click throughs, etc).
How can you use these lists? Fire them off to your sales people, and watch them blow the doors off their sales quotas! Or, use email, direct mail or telemarketing to reach these hot prospects. The key is to reach them before your competitors do, and our lists and client exclusivity agreements will help you do just that!
We offer all of our customers exclusivity in the markets they operate in, so you can rest assured you'll be the only one in your market using these new bankruptcy leads to generate unrivaled revenue for your business!
Get an Instant Quote and receive a free customized bankruptcy list anaysis of your geography, complete with our prices in writing and our guarantees of data accuracy and deliverability. No pressure, no hype, no kidding.
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